Hello,
It was not easy for me to find good Facebook pages but I found three that do a good/great job adding value to their followers, which in my opinion, reinforce their general marketing strategy for the company. And I will continue on the searching but for now, these are my three selections:
Swatch. http://www.facebook.com/#!/SwatchUS?fref=ts
What I think they do well is that they introduce their new products according the coming calendar events, for example New Year's Eve, Valentine's, etc.
And other think I like is that they enchance their followers/customers to send them pictures of how they wear their swatch watches, jewelry accessories, etc.
Instyle. http://www.facebook.com/InStyle?ref=ts&fref=ts
What I think they do well is that they post in real time. In this case SAG Awards was an event that was going on on Sunday January 27th and at that time, in their Instyle Facebook Page they were posting what celebrities were wearing on the red carpet so it promotes their followers post comments and exchange different points of view while the event was taking part.
What I also think they do really well is that they don't just post comments but they also include more information of different items like for example in the following picture they post a link so you can clic it and do something else...
... they do an extra, they take you to the action.
And one more thing is that they post all the time. Because this is a fashion magazine they do have a lot of information here and there, everywhere, everytime but it's not only that (all of us can have a lot of information) the key is that they do a really good job with all that information.
Hello Kitty. http://www.facebook.com/hellokitty?fref=ts
In this one I'll try to be short because I've extended too much (are you still here reading?) What I think they to great is their marketing per se. Hello Kitty is everywhere and for every ocassion. I mean, for EVERY OCASSION and in their Facebook Page they have too many reasons to post comments, photos, questions, new collections (on their own or with their partners like Sephora; Loungefly, Artists like Betsey Johnson, Paul Frank and Simon Legno, etc.).
When they post they give you extra information (they add value in their posts) related with the introduced item or the new collection. For example: Today is Penguin Awareness Day! Did you know that there are around 18 different species of penguin in the world?
Make sure to check out Tuxedosam and Badtz-Maru on Facebook for more fun facts about our penguin pals ♥
Make sure to check out Tuxedosam and Badtz-Maru on Facebook for more fun facts about our penguin pals ♥
orDid you know that yesterday was the first day of winter?
What's your favorite thing to do when it's chilly outside?
What's your favorite thing to do when it's chilly outside?
I leave you some pictures as samples of what I have written about. And there are looots of pictures and posts to take a look at.Hello Kitty Facebook Page
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